Josh McFall

CEO, Huntsville Area Association of REALTORS and ValleyMLS.com

Josh McFall
CEO, Huntsville Area Association of REALTORS and ValleyMLS.com

Q: Tell us about yourself and your organization. 

I have served as CEO of the Huntsville Area Association of REALTORS® and ValleyMLS.com for more than six years. Our mission at HAAR is to inform, influence and empower a thriving real estate market by focusing on education, advocacy and connections. ValleyMLS.com aims to help thousands of real estate professionals in north Alabama to continue their work as community advocates and defenders of the American Dream of homeownership. ValleyMLS.com fosters a marketplace of cooperation and competition among brokerages that creates the best possible playing field for consumers. If you’re in the housing market, be sure to make ValleyMLS.com your destination for all of the most accurate and comprehensive real estate data.

Q: We have an incredibly hot housing market, like many other cities right now. Any predictions on how long this will go on?

We can’t predict the future any better than the regular Joe, but the trends we see show a strong market that won’t change any time soon. We release weekly reports, monthly stats, and quarterly economic deep-dives which are available to the public at our website, HAAR.realtor. While the market will inevitably slow its pace from last year, we’re not seeing the contributing factors that led to the 2008 housing crash, and we are thankful for that.

Q: A lot of our companies are bringing new people in, and we’ve heard it can be very difficult for home buyers. Any advice? 

The best advice I can give you is to hire a Realtor®. Buying a home at any stage in your life is likely to be the largest investment you’ve made to date. It’s important that a professional is alongside you every step of the way. With more than 4,300 professional agents ready to assist you in your buying and selling process, there’s never been a better time to list your home on ValleyMLS.com.

Q: What would you say to other companies considering an investment in HREGI?  

HREGI’s work has positioned our region as a national leader in growth and development. It’s not enough to attract diverse businesses and new neighbors who enrich our community, we have to have the resources to welcome them. HREGI has helped set a path to a brighter future for our community every day, and ValleyMLS.com is proud to support the initiative.

This article appears in the August 2022 issue of Initiatives magazine, a publication of the Huntsville/Madison County Chamber.